Insights on the broken state of enterprise HR tenants.
Stories from the team building the world's first automated HR platform tenant assessment engine — and the founder on a mission to drag enterprise HR into the modern era.
Meet Ido Ben Aroya — the founder rebuilding HR tenant assessments from the ground up.
The founder's story: solving enterprise problems for everyday people.
Mr. Ido Ben Aroya is the Founder and CEO of Yoetz.ai — and a serial entrepreneur who has spent the last decade building category-defining products across hiring, AI productivity, logistics, SEO, mobile, community, and online reputation. From Hiresprint.co to Wezzly.com, Freightalert.ai, Wrapely.com and ReputationShield.co.uk, the through-line is the same: take something painfully manual, expensive, and gate-kept by experts — and rebuild it as software that any human can use.
That instinct — turning specialist work into self-serve technology — is exactly what led to Yoetz.ai. After years of shipping AI products into enterprise, Ido kept running into the same broken pattern: a Fortune 500 buys a multi-million-dollar HR platform — Workday, SAP SuccessFactors, or Oracle HCM — and within two years the tenant becomes a tangled archaeology of dead security groups, half-finished business processes, and calculated fields no one remembers writing. The fix? Hire a consulting firm. Pay $100,000. Wait eight weeks. Read a PDF.
"It was insane to me," Ido says. "We have AI that can write code, drive cars, and diagnose disease. But to find out what's broken in your own HR tenant, you still book a Big Four firm and wait two months. That's not a technology problem. That's a courage problem."
Yoetz.ai is the answer — and the natural next chapter of Ido's portfolio. One platform. Three HR systems. A complete tenant assessment in under 2 hours instead of 8 weeks, at a fraction of the cost. Built by a founder who has made a career of replacing bloated enterprise services with software the people who actually do the work can run themselves.
The wider portfolio Ido is building.
Yoetz.ai is one of several companies Ido founded — each tackling a different stubborn enterprise or consumer problem with AI at its core.
Wezzly.com
AI desktop companion that sees your screen, understands what you're doing, and helps you in real-time.
ReputationShield.co.uk
Online reputation management — removing negative media for individuals, brands, and businesses.
Wezzly Vibe
Turn every Wix site into a living community engine. Launch chat, progression, challenges, events, and AI-powered engagement loops without exposing SaaS complexity to members.
Most of the world still audits HR tenants by hand.
There are roughly 12,000+ enterprises globally running Workday, another 8,000+ on SAP SuccessFactors, and tens of thousands on Oracle HCM. Combined, these platforms touch the paychecks, benefits, and personal data of more than 300 million employees worldwide.
Industry surveys suggest over 80% of these tenants are still assessed manually — consultants in spreadsheets, screenshots in Word documents, security reviews done by clicking through screens for weeks. Nothing is continuous. Nothing is automated. Nothing scales.
Meanwhile the tenants themselves quietly rot. Orphaned security groups grant access to ex-employees. Calculated fields multiply payroll by zero. Integrations push sensitive data to vendors no one remembers signing up. The first time anyone notices is during an audit, a breach, or a payroll disaster.
One engine. Three HR platforms. Every object in your tenant.
Yoetz.ai connects directly to your Workday, SAP SuccessFactors, or Oracle HCM tenant via the same APIs your consultants use — but instead of a human clicking for weeks, our engine scans every security group, every business process, every integration, and every calculated field. Most scans complete in under 2 hours.
The output is a board-ready report: what's broken, what's risky, what's costing you money, and exactly how to fix it. No PowerPoint, no eight-week wait, no $100,000 invoice.
Stop guessing what's broken in your tenant.
Join the enterprises moving from 8-week consulting engagements to scans that complete in under 2 hours.